The Bridge win learndirectscotland account
The Bridge has won the advertising business for learndirectscotland, the Government’s ‘gateway to learning’ initiative. The previous incumbent was Faulds.
The Bridge has won the advertising business for learndirectscotland, the Government’s ‘gateway to learning’ initiative. The previous incumbent was Faulds.
Leadership, communication and strategic thinking are the skills most prized by CMOs, according to new research, with functional experience lagging further behind.
Exclusive data from IPA Bellwether shows more brands are expecting job losses this quarter compared to last.
Despite returning to positive volume growth, Danone’s CFO says the business will continue to make strategic price increases behind its “differentiated” products.