Post TV appoints Irish Media Sales
Post TV in Dublin has appointed Irish Media Sales, the London-based sales house for Irish media owners, to represent TG4, the national Irish channel in the UK.
Post TV in Dublin has appointed Irish Media Sales, the London-based sales house for Irish media owners, to represent TG4, the national Irish channel in the UK.
Maybelline, the beauty products maker, is to offer free makeovers in offices and nightclubs in London, Leeds, Manchester, Sheffield, Bristol and Newcastle over the next five months.
Food giant Heinz is planning to phase out the Farley’s baby food brand and is bringing its dry food products, including Farley’s Rusks, under the Heinz umbrella as part of a strategy to bring all of its weaning products under the Heinz brand. The products will retain an updated version of the Farley’s bear logo […]
Poster ads for Nestlé Rowntree’s Yorkie bar, relaunched last year, have attracted 97 complaints to the Advertising Standards Authority (ASA), on the grounds of reinforcing sexist attitudes towards women.
At the end of every week, we look at the key stories, offering our view on what they mean for you and the industry. From the impact of marketing budgets being cut to the value of longevity, it’s been a busy week. Here is my take.
Netflix says it will stop reporting subscription numbers, instead looking at engagement as a key indicator of customer satisfaction and the future strength of the business.
‘That’s why mums go to Iceland’ has been a long-running slogan for the retailer, but it has been tweaked to reflect “all aspects” of its consumer base, its chairman says.
In a bid to create best-in-class teams, how are marketers striking the balance between rewarding existing talent and bringing in new blood?