Spar trials digital media network to promote goods
Spar has installed screens at six of its stores as part of a trial of a digital media network that will be used to promote products. It follows a similar move by Sainsbury’s and Tesco.
Spar has installed screens at six of its stores as part of a trial of a digital media network that will be used to promote products. It follows a similar move by Sainsbury’s and Tesco.
At the end of every week, we look at the key stories, offering our view on what they mean for you and the industry. From the impact of marketing budgets being cut to the value of longevity, it’s been a busy week. Here is my take.
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