Mark Wnek joins Lowe New York
Mark Wnek, former chairman of Euro RSCG group and co-founder of failed start-up Ben Mark Orlando, has been appointed chairman and chief executive of Lowe New York.
Mark Wnek, former chairman of Euro RSCG group and co-founder of failed start-up Ben Mark Orlando, has been appointed chairman and chief executive of Lowe New York.
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Greenhushing is a symptom of marketers feeling nervous about how they communicate on sustainability, Pernod Ricard is attempting to “empower” its teams to tackle the issue.
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