M&C Saatchi develops TV ad for new Kingsmill brand

M&C Saatchi has developed a TV ad called “Flying Fish” for Kingsmill’s new brand Head Start with Omega 3.

M&C Saatchi has developed a TV ad called “Flying Fish” for Kingsmill’s new brand Head Start with Omega 3. The campaign, which breaks this week, is intended to inform parents that they will no longer need to “smuggle goodness” into their children if they are given the bread to eat.