Nokia unveils Windows Phone devices
Nokia CEO Stephen Elop formally unveiled the manufacturer’s first Windows Phone devices, the Lumia 800 and 710, this morning, dubbing the launch a “new dawn” for the embattled company. Read the full story here.
Nokia CEO Stephen Elop formally unveiled the manufacturer’s first Windows Phone devices, the Lumia 800 and 710, this morning, dubbing the launch a “new dawn” for the embattled company. Read the full story here.
Luxury fashion designer Karl Lagerfeld is to launch an affordable womenswear line that will be exclusively available online, in a bid to broaden the reach of his fashion brand.
Former MySpace CEO Michael Jones has said that the ailing social network should have relaunched as an “entirely new brand”. Read article here.
BA’s new-old strapline is a clever idea, but passengers would prefer it if it stopped talking about great service and just started doing it. I note that British Airways is reviving its traditional strapline ’To fly. To serve’. Presumably that means its staff are going to stop being grumpy and start being smiley. That will […]
Allwyn took over the National Lottery licence from Camelot in February and is aiming to inject some “magic” into the Lottery’s individual games to recruit new and lapsed players.
This week our marketing columnist asks and then answers the most annoying question of them all.
Since launching its global platform ‘It has to be Heinz’, the food brand has been able to move at pace to respond to local trends, allowing it to create its latest ad in record time.
Despite indications that large businesses will invest in innovation and marketing to drive growth, cost-cutting and efficiencies are still top-of-mind for many, according to a new report.