A BT employee experimented with a new form of service-led marketing, last week – racist and sexist abuse. The employee sent a letter to a customer who came from New Zealand addressing her “Cheeky Kiwi bitch” on a phone bill. What had the woman done to attract such behaviour? She had complained about a bill at her local BT shop. Though BT waived her Ãº208 bill and sent flowers, she is threatening to sue BT for “a racist comment which was also derogatory to us as women and degrading to our national culture”. BT is now trying to trace the employee.