In the week that a whinging Brit finally made it into space complaining of cold hands, it sems appropriate to note that the NASA space programme gave the world more than just Teflon technology. It also brought Space Food. On the NASA menu since Neil Armstrong took one small step for mankind in 1969, it has now been picked up by Roar Marketing & Promotions which has a licence to exploit it as a promotional vehicle. It sounds like an easier task than the one picked up by below-the-line agency JDA which has been hired to handle the launch of bull semen. Yes, that’s right. The client is Dairy Daughters. Enough said.