In trouble between the 48-sheets

To the Scottish bill-poster’s ball (as they say in all the best society columns) at Turnberry last week where the cräme de la cräme of the UK’s poster industry – or “pond life” as a lot of them call themselves – were entertaining in lavish style. One of the highlights was a speech by Portland Outdoor’s chairman Dennis Sullivan which had almost the entire audience in stitches. Almost. One poster contractor threatened libel proceedings after Sullivan made a reference to his drink-driving conviction. In the same speech another sales director was none too happy at the picture painted of him having to go into a chemist to buy condoms because it was the only way he could get any “mates”. No wonder they say poster specialists and contractors don’t get on.

Recommended

Kodak seeks agency for global drive

Marketing Week

Eastman Kodak has confirmed it is talking to a number of agencies about a new worldwide corporate brand advertising campaign aimed at making more use of the Kodak name. Chief executive George Fisher revealed a rough video of the proposed campaign at the launch of Kodak’s digital cameras. The video – “the picture is changing” […]

CPL to work on Cosmo brand drive

Marketing Week

Cosmopolitan, The National Magazine Company’s flagship women’s monthly, has appointed licensing specialist Copyright Promotions (CPL) to develop brand licensing and merchandising in the UK. Confirmation of the deal emerged on the eve of this week’s World Licensing Expo in London. The brief is to develop Cosmo-branded products to exploit “the bond of trust between publisher […]

BhS’s Sylvester ads on target

Marketing Week

I know it was quiet last week, but you really should not adopt “tabloid tactics” to drum up stories where none exist. I refer to your story about BhS dropping ad star Sylvester “BhS review signals end for ad star” (MW March 31). First, BhS is not reviewing Sylvester – we are. This is an […]