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Knopf Nägeli Schnakenberg Karpinski has been appointed lead agency for the Expo 2000 World Fair (Ha3) following a pitch against Rempen & Partner.

Alice has won the FF20m (2.6m) AGF insurance account in France. The business has been with EURO RSCG for the past five years. It was most recently handled by the Babinet Tong Cuong division. McCann-Erickson and Publicis also pitched.

Wohlrath Wildermuth, Frankfurt, has won the DM7m (3.2m) FedEx account. A campaign will run in Germany, Switzerland and Austria from the autumn.

Pommery champagne in France is talking to Jean & Montmarin, Eldorado, DDB Needham and incumbent agency EURO RSCG Babinet Tong Cuong about the future of its advertising account.

Deutsche Telekom is talking to at least eight agencies about its DM110m (50m) media account. Among the contenders are account holder HMS Carat, Wiesbaden, Initiativ Media, Hamburg and MediaCom, Dsseldorf.

Bates Italia has been appointed to handle Italian advertising for Saila, the 60-year-old confectionery company acquired by Warner Lambert last year.

La Rochefoucauld, Anderson & Lembke has won the business-to-business advertising for France Telecom Mobile’s radio messaging services.

Fritsch Heine Rapp Collins, Hamburg, has been appointed to handle Sony’s pan-European sales support materials. The agency replaces Ernst & Partner, which recently went bankrupt.

J Walter Thompson’s Spanish agency has absorbed Madrid independent ad agency Publicidad 96. Publicidad 96 president Bernardo Campos becomes president of JWT España.

Pro Sieben, the German television channel, and Quelle, the mail order firm, have formed a joint venture to provide teleshopping for German consumers. The service, called HOT (Home Order Television), will be tested in Munich, Hamburg, Berlin, Nuremberg and Stuttgart. German law allows only one broadcast hour per day of teleshopping.

SNCF, the French railway company, is targeting consumers with a print and billboard campaign. The work, developed by BDDP, uses the line: “It’s up to us to make you want to travel by train.”

Recommended

BrandTrack: Coffee sector in an instant

Marketing Week

This month BrandTrack looks at the instant coffee. It is a sector with few brands – although specialist lines play a key role – and in which long-running campaigns and established brand values pitch against own-label’s lower prices