SWEEPING THE BOARD

When Rover Cars shifted all of its pan-European business into the fledgling Kevin Morley Marketing in 1992 the three pivotal characters making the decision on the Rover board were chief executive George Simpson, Rover Europe managing director Graham Morris and Rover Group managing director John Towers. Of the trio only Towers, now chief executive, remains.

But the turnover at the top and the BMW takeover have provoked speculation about KMM’s hold on the account and the Rover board is known to have discussed the issue in the past two months.

Simpson moved to Lucas Industries shortly after BMW bought Rover in February 1994 and Morris moved to Audi in March this year. Their replacements, Towers and John Russell, sales and marketing managing director, support the shift.

Latest from Marketing Week

PLEASE SIGN IN OR REGISTER. IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and inspiration that will help you develop as a marketer and leader.

Register and receive the best content from the only title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work, so we can make Marketing Week more relevant to you.

Register now

THE BEST CONTENT

Our award winning editorial team and columnists will ask the biggest questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we will be your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Dedicated to developing your skills and helping you achieve marketing excellence. Find guidance on leadership, professional development and the latest industry jobs.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here