Directors quit IMP to set up shop

Sales promotion agency IMP is losing two of its top directors because they are leaving to set up their own agency.

IMP creative director Stew- art Rose and board director Richard Church are establishing their own operation within the DMB&B Group. The rationale is to enable the as yet un-named new agency to pitch for business which IMP cannot take on because of client conflict.

Rose and Church represent the old guard at IMP. They have been at the agency longer than any other staff members.

The agency has suffered a high turnover of staff recently. It is understood that during the last year there has been a 60 per cent turnover in account management employees.

Sources close to IMP say the new operation will not be taking any IMP clients. The agency will initially work on below-the-line business that IMP is unable to handle.

With the departure of Rose and Church, the IMP structure will become less top heavy. Rose reported to executive creative director Andy Blackford and Church to managing director John Quarry, chief executive Alan Thompson and chairman John Farrell.

Earlier this year, Farrell was promoted to DMB&B Group chairman.

Latest from Marketing Week


Access Marketing Week’s wealth of insight, analysis and inspiration that will help you develop as a marketer and leader.

Register and receive the best content from the only title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work, so we can make Marketing Week more relevant to you.

Register now


Our award winning editorial team and columnists will ask the biggest questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.


From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we will be your guide.


Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Dedicated to developing your skills and helping you achieve marketing excellence. Find guidance on leadership, professional development and the latest industry jobs.

Having problems?

Contact us on +44 (0)20 7292 3711 or email

If you are looking for our Jobs site, please click here