Build a safety net before jumping

Many people connected to the Internet do not consider the safety of their data and this fact has been played on successfully by the media in recent months.

Headlines such as “Computer experts see hackers gaining an upper hand in fight over security” in a recent edition of the Wall Street Journal, have led many commercial organisations to perceive the Internet as a domain populated by dishonest hackers all eager to steal credit card numbers and go on huge on-line spending sprees.

As any crime-prevention officer will tell you, most security risks are due to bad planning and simple mistakes. The same is true of computers. But if proper precautions are taken and professional advice is sought, many security risks can be reduced.

Professional companies like Unipalm Pipex can advise on server security and build firewalls and other systems that protect the integrity of your data, but this will inevitably cost money.

“The Internet offers no more security than any other public network, so always consider what your Internet provider can offer; and remember you always get what you pay for,” says Unipalm’s Mark Hugo. “On-line security needs to be considered as the market is very young and there are a great many companies offering different levels of service.”

Latest from Marketing Week

NOT REGISTERED? IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now

THE BEST CONTENT

Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here