Barclays Life finds head of marketing

Barclays Life has found a replacement for its marketing director, Malcolm Oliver, who resigned in March (MW March 17).

Nigel Waite, former sales and marketing director of rival life and pensions company, Lloyds’ Abbey Life, will replace Oliver on September 1.

A spokeswoman for the company says that Waite’s role will be more strategic than Oliver’s and adds that the appointment ends a period in which the company has been “treading water” with its marketing and advertising.

“When Oliver joined, the first thing he wanted to do was appoint an ad agency. It was premature because the industry was about to go through a tremendous upheaval,” she says.

Waite resigned from Abbey Life in February.

Latest from Marketing Week


Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now


Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.


From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.


Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3703 or email

If you are looking for our Jobs site, please click here