Nike adopts Dobbie as ad manager

Sports shoe giant Nike is taking on its account director at UK ad agency Simons Palmer Denton Clemmow & Johnson as its new advertising manager.

Claire Dobbie replaces Tony Hill who left in July to join Leeds agency Poulter (MW July 7).

Dobbie has been at Simons Palmer for three years, working on the Nike and Sony accounts. She will report to marketing director Dermot Cleary, who joined in May from SmithKline Beecham (MW May 19).

Dobbie’s appointment comes after a marketing shake-up by Nike’s head office in the US. The company is giving more responsibility to marketing at country level and is upgrading the position of advertising manager.

One source close to the company says the ad manager’s position is “more of a strategic communications role, rather than just placing advertisements”.

Simons Palmer’s latest work is a new poster featuring footballer Eric Cantona, which breaks in October.

Latest from Marketing Week

NOT REGISTERED? IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now

THE BEST CONTENT

Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here