Coral marketing director to quit

Bookmaker Coral is losing its marketing director, Kelvin Stacey, who is leaving at the end of the month and will not be replaced.

Stacey, who has been with the company for six years, is quitting to continue an MBA at Cranfield and will work as a consultant at Coral until the end of November.

A commercial manager will be appointed to pick up some of his responsibilities, while the remainder will be devolved to main board members.

Bass-owned Coral, the UK’s third largest bookmaker, is at the forefront of the campaign urging the Government to allow punters to bet on National Lottery numbers and also allow betting shops to sell Lottery tickets.

Stacey has been responsible for leading Coral’s marketing drive through the most turbulent period in the betting industry’s recent history as the effects of the Lottery took hold. A report from the Henley Centre, commissioned by the Bookmaker’s Committee, predicted betting companies’ profits would fall by 25 to 30 per cent because of the Lottery.

Stacey also oversaw the betting shops’ redesign earlier this year, after legislation was passed allowing them to open up to the high street. Coral’s new look was intended to convey a “building society or bank” feel, according to Stacey.

Latest from Marketing Week

PLEASE SIGN IN OR REGISTER. IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and inspiration that will help you develop as a marketer and leader.

Register and receive the best content from the only title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work, so we can make Marketing Week more relevant to you.

Register now

THE BEST CONTENT

Our award winning editorial team and columnists will ask the biggest questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we will be your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Dedicated to developing your skills and helping you achieve marketing excellence. Find guidance on leadership, professional development and the latest industry jobs.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here