IPM proves free lunches do exist

Adopting our best Smashie and Nicey voices, we want to tell you about some lovely people in the world of posters – they won’t want to talk about it themselves.

Poster buying specialist IPM has produced a piece of software designed to help agencies and advertisers cost the production of materials for poster campaigns. What’s charitable about that I hear you say?

Well, this handy information, contained on two free discs, is available to anyone sending a cheque for 7 to IPM – payable to Help The Aged.

This kind act of cheritee will mean that an older person will be able to go to a Christmas lunch on IPM. If any of the old folk were ever involved in advertising, Help The Aged may find it needs more than 7 for lunch.

Latest from Marketing Week


Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now


Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.


From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.


Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3703 or email customerservices@marketingweek.com

If you are looking for our Jobs site, please click here