DIGESTS

Ikea, the Swedish furniture retailer, has awarded its 4m media buying account to the Media Business. The Media Business pitched with St Luke’s which won the creative account last week (see News Analysis p22).

Ammirati Puris Lintas chief operating officer and executive managing partner Chris Harris is leaving to join Bartle Bogle Hegarty in a senior but as yet undisclosed role.

HPI Equifax, which offers security and credit checks on secondhand cars for the trade and consumer markets, is understood to have shortlisted Barker & Ralston, Banks Hoggins O’Shea and Butterfield Day Devito Hockney for its account. The Salisbury-based company, previously called Autodata, was with Doner, Cardwell & Hawkins before they split last week.

Cowing Balmforth Trendall has won the 2m Rizla cigarette paper account in Holland and Belgium, following its appointment by Rizla UK in August.

Fuji is talking to several agencies as part of the review for its account. Saatchi & Saatchi resigned the business last week following its appointment to handle Kodak’s UK professional and printing businesses.

Hasbro has launched the first UK campaign for its Tonka toy division’s new remote control cars (right). The Grif-fin Bacal ad breaks in the toy trade press this week as part of Hasbro’s 1m-plus mar-keting spend on the Tonka RC, aimed at children aged between seven and 17 years.

The Australian Tourist Commission will begin seeing presentations from J Walter Thompson, D’Arcy Masius Benton & Bowles, Young & Rubicam and McCann-Erickson for its global account on May 7. A final decision will be reached in Sydney on May 27.

D’Arcy Masius Benton & Bowles has acquired Agency Quattro in Brussels. The new agency is known as Quattro/DMB&B and the merger will put the organisation among the top 15 agencies in the Brussels market.

Toyota is launching its biggest TV campaign to date at the end of March through Saatchi & Saatchi. Five 30-second commercials will feature five different Toyota models.

Scottish Courage is using creative work by Australian agency Spin for the UK launch of Sub Zero alcoholic soda.

BDH has been appointed to handle the Tidy Britain Group and the National Spring Clean.

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