Maher Bird wins Marie Curie

Maher Bird has won the Marie Curie Cancer Care advertising account in a four-way pitch against Bartle Bogle Hegarty, Ogilvy & Mather and Impact FCA!

The victory comes as Maher Bird announces the appointment of a business development director with primary responsibilities for new business. Elly McDonald, former new business manager at Walsh Trott Chick Smith, takes on this new role.

Managing director of MBA Stephen Maher, who has previously shared the new business duties with planning director Mark Tomblin, says: “As the business grows, this is a natural development.”

In the past six months, the agency has won a place on the COI roster, project work for Mercedes and the Xyratex IT company account. It has been given the 500,000 advertising business for Marie Curie as part of a drive to increase the profile of the UK’s largest cancer care charity.

Marie Curie’s marketing and fundraising director Peter Jennings says: “I am determined to raise the awareness and profile of Marie Curie to match our position as the 15th largest charity.”

Latest from Marketing Week


Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now


Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.


From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.


Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3703 or email

If you are looking for our Jobs site, please click here