United Airlines says it is still deciding between four agencies – TBWA Chiat/Day in California, Leo Burnett, and two others – for its $100m (75m) global account and refutes US reports that TBWA has won the business yet.
BMP DDB has added Pepsi Cola’s 3m press buying account to its 10.6m TV buying account. The account was previously with New PHD.
Rover Cars has dropped its latest press and poster campaign for the Land Rover Discovery created by Bates Dorland. But it denies the reason was disagreement over the creative work. One of the posters, featuring a burning car, was taken down in Northern Ireland and Rover has now decided to end the campaign prematurely.
HHCL & Partners’ hold over the Mazda Cars (UK) account has been weakened after the appointment of J Walter Thompson, by the Ford-owned company, to develop an estimated $30m (20m) pan-European campaign for its 626 model.
M&C Saatchi North America has hired Brent Bouchez and David Page as president and executive creative director respectively. The two were previously creative directors at Ammirati & Puris New York.
Time Warner Enterprises has appointed K Advertising to spearhead a TV ad campaign (right) for its Sounds Direct ‘Go Wild In The Seventies’ collection. The ad will be seen on MTV and VH-1 channels. The agency will be paid on the basis of the number of copies of the album sold.
British Airways is understood to have slimmed down its direct marketing roster worth 12m. Carlson, Tullo Marshall Warren and Grey Integrated remain. Claydon Heeley International, Cole & Hansle, DraftDirect and Carter Gresty have gone.
Rodney Fitch is understood to be close to a deal with design consultancy Wickens Tutt Southgate. WTS has also held talks with the Princedale Group, the WPP Group and advertising agency Leagas Shafron Davis.
McCann-Erickson is understood to have hired Amy Smith as its new business director. Smith currently holds the same position at Simons Palmer Clemmow Johnson.
CIA Medianetwork has appointed Helena Hudson, former L’Oreal account director at Optimedia, as press buyer on the Whitehall Laboratories and Somerfield accounts.
We have been asked to make clear that Dick Knight ceased to be a director and shareholder in Knight Leach Delaney (MW September 27) a few months after the agency was set up in September 1994.