Jean-Pierre Mufraggi, the sales and marketing director for Le Shuttle Europe, will become the first marketer at the company to take on responsibility for marketing Le Shuttle’s service on both sides of the Channel.
He takes over from Bill Dix, the former commercial director, who becomes managing director of Le Shuttle.
Mufraggi previously reported to Eurotunnel’s group managing director, Georges-Christian Chazot. He will now report to Dix.
The move comes after Eurotunnel created two separate divisions: Le Shuttle, which covers the running of the trains which carry cars and lorries between Folkestone and Calais; and Railway Services, which will serve Eurostar, the high-speed passenger trains travelling between London, Paris and Brussels. James Evans continues as director of Railway Services.
“The creation of the new Le Shuttle division means that one unit will now have total responsibility for customers using the service from the moment they book their tickets until they get off the train. Mufraggi will have total marketing control on both sides of the Channel,” says a spokeswoman.
This split followed Eurotunnel’s refinancing deal last week, which initially involved 225 banks taking a 45.5 per cent stake in the company.