DIGESTS

HHCL & Partners has lost the 6m Campbell’s Homepride cooking sauces advertising account to Young & Rubicam. The move is in line with Campbell’s advertising strategy worldwide – in December the company appointed Y&R to its worldwide roster.

HHCL & Partners has lost the 6m Campbell’s Homepride cooking sauces advertising account to Young & Rubicam. The move is in line with Campbell’s advertising strategy worldwide – in December the company appointed Y&R to its worldwide roster. News Analysis, page 25.

Threadneedle Asset Management, a subsidiary of BAFS and sister company of Allied Dunbar and Eagle Star, is looking for an agency to handle a 3m account to publicise its new retail operation offering investment products.

BBDO New York is running a campaign for Pepsi-Cola labelled Generation Next and ‘laying claim to the future’. It is tipped as the centrepiece of a push by Pepsi to regain momentum in the cola wars following poor sales.

ANZ Bank, the Australian financial services giant, is looking for a UK agency to launch a global advertising campaign.

Ev Jenkins, McCann-Erickson’s planning development manager, is joining sister agency Ammirati Puris Lintas as director of worldwide planning, focusing on Unilever. Her departure follows the break-up of McCann’s plan-ning department into individual account teams (MW December 13)…

…McCann-Erickson Central has scooped the estimated 4.5m Wimpey Homes account.

Delaney Fletcher Bozell denies William Grant is moving its creative account for Taboo and Mirage, after media buying for the two brands switched from Delaney Fletcher’s media buying arm, 20/20 Media, and into McCann-Erickson Advertising’s media buying operation, Universal McCann.

Claydon Heeley International has resigned its 500,000 through-the-line account for champagne producers Lanson (right), blaming a lack of marketing investment by French owners MCD.

BT says it is ‘reserving its right to take legal action’ against Bell Cablemedia for alleged defamation in its campaign which uses the term ‘British Telecon’.

Bates Dorland launches the first UK TV campaign in two years for computer company Compaq this Thursday. The ad is part of a 45m global branding campaign handled by Bates in Europe and Ammirati Puris Lintas in America and Japan.

Purchasepoint, the direct marketing agency, has been picked by BP to launch the Argos Premier Points scheme across the BP and Mobil network.

Shandwick International reported a 19.7 per cent increase in pre-tax profits to 9.2m in the year to the end of October 1996.

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