Following your digest on Burberrys appointment (MW April 24), we wish to clarify that David Quelch’s has been recruited as divisional managing director UK, with specific responsibility for the domestic market.
Roxane Barretto
Stephanie Churchill PR
London W1
From setting the vision in a hybrid world to learning to play for “club and country”, marketers discuss the nuances of management.
As “greenshoots” of economic recovery appear, marketers are shifting focus to promotions, events and direct marketing, according to the latest IPA Bellwether report.
Saga cut marketing spend by £4.2m in 2024, pausing investment in some areas of its insurance business in a challenged market.
Despite revenues falling 18% year-over-year in the six months to March, Asos’s CEO insists the retailer is “delivering” against its turnaround plan.