MGM not keen on Lowe offer
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Last week you correctly reported that MGM had held talks with Lowe & Partners (MW June 5). It was extremely flattering for us to be approached and not surprisingly we decided to meet with them.
Lowe wanted to merge MGM into Western. We have spent the past seven years building a strong media brand with its own culture, team and clients. We were not keen to see this disappear. It was therefore pretty pointless even talking about money.
You said the talks foundered on price. No price was asked; none was offered.
Colin Gottlieb
Managing partner
Manning Gottlieb Media
London W1