More ‘penalties’ are not finalised

I would like to make the following points regarding your recent news story “More Group abandons poster penalty plans” (MW July 17):

1) We have not abandoned plans to change our terms and conditions of trading. We have merely deferred the decision to allow for consultation with the relevant interest groups.

2) Far from being an outcry from other members of the industry, there have been a series of rational discussions on the subject.

3) To our knowledge, no other contractors have objected. They are broadly supportive.

4) The Outdoor Advertising Association has a set of terms and conditions of trading that have been agreed among members. However, these are not and cannot be set in stone. All companies reserve the right to have terms and conditions of trading that suit their particular trading circumstances.

5) The article failed to mention the fact that the proposed amendments to our terms and conditions of trading align both our Adshel and More O’Ferrall brands and thus effectively introduce greater rather than less flexibility in relation to trading with Adshel as a result.

This matter will be discussed at a forthcoming OAA Council meeting with a view to raising the matter with COS, the IPA, and ISBA.

Peter Smyth

Managing director

More Group

London W1