Hasbro arm cuts marketing outfit

Hasbro, the UK’s biggest toy and games manufacturer, is closing the sales and marketing department of its subsidiary Waddington’s Games in Leeds, with the loss of 36 jobs.

General manager Graeme Derby and marketing director Richard Cornish are being relocated to Hasbro’s headquarters in Stockley Park, Uxbridge, which covers all global operations outside of the US.

A Waddington’s Games spokes-woman says about eight or nine other staff will also be offered jobs in the South-east offices, and that the Waddington’s brand will continue to be used.

Games have been made in Castle Gate, Leeds for the past 60 years, but in June it was announced that production was uneconomic and would switch to purpose-built plants in Ireland and Spain.

Waddington’s is best known for board games Monopoly and Cluedo, and the football table game Subbuteo. The company was granted a licence to make and market Monopoly in the UK from US games giant Parker Brothers (now part of the Hasbro organisation) in the Thirties.

A Hasbro spokeswoman says: “After the factory closure, and a review of Hasbro’s global marketing structure, it was decided to integrate Waddington’s into the Uxbridge headquarters in order to maintain our position as UK number one.”

Latest from Marketing Week


Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now


Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.


From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.


Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3703 or email customerservices@marketingweek.com

If you are looking for our Jobs site, please click here