IPC Magazines has appointed the ex-editor of Cosmopolitan Marcelle d’Argy Smith as editor of Woman’s Journal. She left National Magazines over two years ago and is due to join IPC in September. Woman’s Journal fell 1.8 per cent in the latest ABC figures.
Postar, the independent research body for the outdoor industry, is to assume responsibility for the collection of revenue data in place of the current loose affiliate of five specialist buyers and the three main poster contractors.
Eurosport has appointed Patrick Irwin to the new position of broadcast sponsorship sales manager. He leaves sponsorship consultancy SIS, where he was new business manager.
EMAP on Air has appointed two Channel 4 group sales managers as account directors. It has not been decided in which areas Karen Stacey and Sarah Jane O’Malley will work.
The Times is to sponsor Sky One cult sports programme Eat My Sports.
Maurice Saatchi’s Megalo- media has tightened its grip on leading Web design agency Webmedia by upping its stake in the company to 43.5 per cent. The deal coincides with the splitting up of the agency. The company’s design and planning division will hold onto the Webmedia banner under managing director Steve Bowbrick. NetNames, the Internet domain name registration and services company, will become an independent company under Webmedia’s co-founder Ivan Pope.
Newcastle Evening Chronicle is going tabloid next month.
Whitbread is sponsoring the Kiss radio station stage at the Notting Hill Carnival with its Shott’s alcopops brand in a 150,000 deal.
British Interactive Broadcasting (BIB), the interactive TV consortium, has struck a deal with Thomson
Sun Interactive to provide software for its digital set top boxes. BIB shareholders are British Sky Broadcasting, BT, Midland Bank, and Matsushita Electric Industrial.
Hoover Candy, the domestic appliance manufacturer, is running a test campaign on posters in the Granada region through J Walter Thompson Manchester, booked by Media Solutions.
Express Newspapers is re-opening its regional sales office in Manchester after closing it ten years ago.