Briefs

Britannia Building Society is understood to be reviewing its 3.5m creative advertising account, held by Manchester agency BDH.

Royal Sun Alliance has finally confirmed it has appointed McCann-Erickson to handle its corporate brand advertising, but on a ‘project basis’. A spokesman says media-buying will go out to pitch, but will not confirm the pitch-list.

First Drinks Brands, which markets Campari in the UK, has drawn up an agency shortlist for the brand. It includes the incumbent Bates Dorland, GGT Advertising and HHCL & Partners. The account is estimated to be worth 3m.

Sharwood’s, the ethnic food producer, is reviewing its 2m advertising account at Walsh Trott Chick Smith, which has been invited to repitch.

7-Up is reviewing its global advertising account out of Ogilvy & Mather Worldwide, including the 300,000 UK business. Agencies pitching for the account are J Walter Thompson New York, BBDO – which handles the Pepsi brand globally – and Goodby Silverstein & Partners. O&M will not repitch. The review will not affect the account in North America, where 7-Up is franchised to Cadbury rather than handled by Pepsi-Cola International.

Lowe Howard-Spink unveils the new post-Ruby Wax ads for the Vauxhall Corsa on Monday. There are three new executions, featuring armed guards, sharks, power pylons and meditating monks – but no celebrities.

Saatchi & Saatchi has resigned the $42m (26m) Bell Atlantic account. Saatchi had expected to win more business after the telecoms company merged with Nynex, but it claims it is not rationalising its roster.

CDP is understood to have won Scottish Courage’s 1m Theakston’s ale account.

Historic Royal Palaces is reviewing its above-the-line advertising account, which has been held by CDP for the past six years. The organisation, which runs six heritage sites including The Tower of London and Hampton Court, has shortlisted seven agencies, among them CDP.

Ammirati Puris Lintas has created a new campaign for Peperami Cheezie. The ads, which break next month, feature the character DJ Cheezie, who works on the fictitious Radio Spice FM.

A new TV ad for Nivea Visage by TBWA Simons Palmer coincides with Nivea’s 75th anniversary. The ad features model Joanna Rhodes and forms part of a 2m campaign designed to boost sales of Nivea Visage face moisturisers.

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