DIGESTS

Johnson & Johnson has restructured its UK consumer marketing department to create two new marketing posts. Marketing director Barton Warner is to become European franchise director.

Johnson & Johnson has restructured its UK consumer marketing department to create two new marketing posts. Marketing director Barton Warner is to become European franchise director. Responsibility for the UK department will now be split between two franchise directors, each overseeing their own brand portfolio.

Lloyds TSB is piloting the launch of new financial centres at Asda stores, offering TSB-branded banking and insurance products. Asda had previously been in talks with Midland and Royal Bank of Scotland to launch cut-price banking.

Early Learning Centre has appointed Mike France, former managing director of Shoe City, as its new managing director. The company is currently holding an ad agency review for a pre-Christmas campaign, which may extend into 1998.

Jason Nicholas, marketing controller at Guinness Brewing GB, is leaving the company after nine years. He refuses to reveal future career plans.

Compaq and Lee Jeans will sponsor the MTV Europe Music Awards on November 6. In the run-up to the ceremony, Compaq will allow consumers to vote for their favourite artists in 3,000 consumer electronic retail outlets across Europe.

Littlewoods Lotteries is taking over the running of scratchcards for the Focus on Epilepsy charity, which has sold 3 million cards over the past 18 months under the Scratch n Cash brand name. Littlewoods is planning to drop the Scratch n Cash brand when its cards have sold out at the end of the year.

Alliance & Leicester has appointed managing director of Sekonda Watches Nick Smith as head of marketing communications. He will run a new marketing communications team based in Leicester. He will report to director of strategic marketing Tim Pile.

BBC/Flextech has appointed Kathryn Mitchell as head of programmes for UK Gold, which will be relaunched in October. The station will be included in the UKTV cable group of channels, which the two companies will launch in November.

Ulrika Jonsson will front a 3m campaign for independent mobile phone retailer The Pocket Phone Shop. The campaign, through Byron Advertising, will include posters, press and magazines and in-store promotions.

Lever Brothers is launching a Lemon Fresh variant of Surf laundry detergent in 1.5kg packs. It is aimed at younger users. The packaging for Surf is also being redesigned.

Gordon’s Gin is owned by United Distillers and not Allied Domecq as we incorrectly stated last week.

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