Brief

Chupa Chups, the world’s leading lollipop brand, is launching a range of official Spice Girl products. The range will include a lollipop microphone and headphone set, collector tins and bubblegum lollipops with collectable stickers. The group members will each have their own flavoured lollipops, such as a cola for Ginger Spice, strawberries and cream for Baby Spice and orange for Scary Spice. The range, which will be promoted through point-of-sale material, will join cameras and deodorant in the long line of products endorsed by one of the most successful pop groups in British history.