Poster proves creative dearth
The photo used with Francis Goodwin’s letter about the state of poster creativity (MW November 6) illustrates perfectly the great failing of the majority of posters these days.
Could anyone decipher the name or logo of the advertiser? If it’s going to work in the street it should be possible to read them at this scale.
Ian Metcalfe
Director
SPS Advertising
Dunstable
Bedfordshire