DIGESTS

Societé Générale, the French investment bank, is holding a three-way pitch in Paris for a global corporate account.

Societé Générale, the French investment bank, is holding a three-way pitch in Paris for a global corporate account. It has shortlisted TBWA, McCann-Erickson and EURO RSCG.

Mitchell Patterson Grime Mitchell will work on the UK launch of the Rey & Co brand for Aussedat Rey, the European subsidiary of International Papers. MPGM won the contract aligned to two other Interpartners agencies.

WPP Group non-executive director Professor John Quelch has been appointed principal of London Business School.

Target Direct has been appointed to handle the 1m below- the-line fundraising account for the RSPCA. The charity dropped Brann, its agency of eight years standing, because it felt Brann was becoming a through-the-line agency.

1576 has picked up the 500,000 Heart of Midlothian Football Club’s advertising account to promote its corporate hospitality facilities.

Barrington Johnson Lorains has won the 850,000 advertising and direct marketing business for Eurocamp, the holiday tour operator.

Clare Clark, business development director at Bartle Bogle Hegarty, is leaving after three years at the agency to move to New York. She joins her husband Chris, former managing director at Bates Dorland, who has transferred to Bates, New York.

ActionAid, the overseas development charity, has appointed Ideas Unlimited to handle its direct response press advertising.

BMP DDB is running a new campaign for Sony’s Stamina Camcorders. The campaign breaks on December 8 and the ads are designed to demonstrate the benefits of the long-running Stamina camcorder. One of the three different executions in the campaign shows a father filming his nervous son, who is just about to dive from the top board of a swimming pool (above). Just before he leaps, the camcorder battery runs out and the moment is missed.

The Harris Tweed Authority has appointed TMC Advertising to handle its relaunch following the introduction of new cloths. The 200,000 campaign will target designers and manufacturers. TMC won the brief after a three-way pitch with incumbent DMS Menzies and Woolfson Communications.

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