Wieden & Kennedy poaches BMP creative

US agency Wieden & Kennedy has poached Nick Gill, the board director and copywriter at BMP DDB, to take up a top creative role in the agency’s new London office.

US agency Wieden & Kennedy has poached Nick Gill, the board director and copywriter at BMP DDB, to take up a top creative role in the agency’s new London office.

Wieden is scheduled to open on April 1. Susan Hoffman, co-creative director and partner of Wieden in the US, will head creative direction in the UK. It is not known if Gill will work alongside her or report to her, but it is believed that his new job title will be joint creative director.

Mike Perry, former managing director of Simons Palmer Clemmow Johnson, was hired as Wieden managing director in mid-January. He was in charge of the Nike account when Simons Palmer won the business in 1990.

Wieden won the 9m UK Nike business, which it holds in the US, from TBWA Simons Palmer last November (MW November 27 1997).

Gill has worked at BMP for over 13 years. He wrote the latest Thomson campaign and was the creative director, art director and copywriter for the Schweppes “Loud Shirt” campaign. He was also the art director for the Legoland work.