DIGESTS

BMP DDB London chairman James Best has been named president of DDB Northern Europe, as part of a worldwide restructure at the Omnicom-owned network.

Holland & Barrett, the health food retailer, has renewed its search for an advertising agency, which was first reported a year ago (MW June 26 1997).

Bates Dorland has revealed its first work for the Department of Social Security’s 2m campaign to relaunch its Working Benefits scheme. The black and white TV campaign focuses on lone parents and is supported by radio.

Cicero, a Manchester agency, breaks its outdoor campaign for the Sellafield Visitors Centre this week.

Bartle Bogle Hegarty has created a 1.8m press advertising campaign for One-2-One’s new Precept business service. It breaks on June 9 and runs in broadsheets for a month.

Tullo Marshall Warren has created a humorous integrated campaign for Shell Fuel to run in service station PoS material, direct marketing and trade press advertising.

Advertising of alcohol – particularly alcopops – and tobacco can create an environment which stimulates drug-taking, according to a Home Office report.

NABS, the ad industry’s charity, is launching a service called ‘career consultancy’ to help employees through redundancy.

The Institute of Practitioners in Advertising is to brief members on the implications of the Government’s White Paper on ‘Fairness at Work’.

Mustoe Merriman Herring Levy has created the first cinema ad for the Nando’s chicken restaurant chain. It breaks in the UK on Friday. Media buying is through Expert Media.

TBWA (GGT Simons Palmer) has designed a 3D World Cup Snack poster for Cadbury to ‘bridge the gap’ between 1966 and this year. The first will be unveiled by England player Graeme Le Saux and 1966 goalscorer Martin Peters, this week.

Lopex, the marketing services company, has acquired promotion company Compass Marketing, which operates in the UK and Ireland.

Publicis’ latest Papa and Nicole ad for Renault featuring comedians Vic Reeves and Bob Mortimer has been credited with stimulating more than 5,000 orders for its new Clio model since the “wedding” ad aired last Friday.

Children in Crisis has enlisted the support of 3M, Dixons and The Sun newspaper for an ad campaign highlighting the plight of children in some of its overseas projects.

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