Authority hikes online transaction charges

Online transaction coompany Authority has hiked its charges to online merchants, ending its cut-throat pricing strategy against ricals seeking to offer secure trading and payment collection.

The company, which to date has charged only one per cent of toal sales value for handling online transactions, plus a 75 annual fee, has increased tis transaction fee to three per cent, plus a 375 fee.

Its revised charges, which bring it closer into line with the percentage fees charged by rivals such as NetBanx, Secure Trading and WorldPay, come into force on December 1 for existing customers.

According to one online merchant, most online businesses have typically paid up to five per cent of sales to organisations processing payments.

Online transaction bureaux charge between one and four per cent on top of the two per cent standard fee levied by transaction partners such as Barclays Merchant Services, Streamline and CardNet, which handle the bulk of “traditional” credit and debit card payments for high street retailers.

Recommended

Jargon busters

Marketing Week

Financial services marketers could learn a lot from the Marx Brothers. In one scene from A Night at the Opera Groucho tries to get Chico to sign a contract written in high legalese. He objects to every clause, tearing each one up until the only thing Groucho has left is the Sanity Clause. “Don’t-a be […]

Why broadcasters face an uphill struggle to reinvent themselves

Marketing Week

With one exception, UK Gold, the world of pay-TV in Britain has been dominated by a single brand, Sky. But from next month, just as the switch to digital starts to gather momentum, that will change. Another powerful name, backed by a substantial terrestrial broadcaster, will launch into pay-TV, aiming to tap into a market […]

Why ceding control of interest rates was Brown’s biggest error

Marketing Week

I have always had a suspicion that, in May last year, Gordon Brown’s initiative as new Chancellor to pass control of interest rates to the Bank of England had less to do with a radical commitment to central bank independence and everything to do with political expedience. Call me a cynic, but I believe that, […]