Mobiles address health concerns

Mobile phone manufacturers are to distribute their first consumer guide to allay fears that their products pose a health risk.

The manufacturers – including Ericsson, Nokia and Motorola – have got together to produce the information through their industry body. It is the first time the Federation of the Electronic Industry (FEI) has had to address health concerns.

Two leaflets have been produced, one for consumers displayed at point of sale in mobile phone outlets and and another more in-depth one, kept at the London offices of the FEI.

Many mobile phone users are concerned about the adverse effects on health of radiation emanating from the phones. There have been reports in the national press of users suing manufacturers after developing immune-related illnesses.

FEI spokesman Tom Wills-Sandford says the organisation and its members believe there is “overwhelming” scientific evidence to show there is no link between mobile phones and adverse effects on health.

“It is fair to say if consumers are concerned, we’re concerned. We do take it seriously. We are not concerned about the health threats themselves but we are concerned about our customers’ concerns.”

One City analyst says the publicity given to the subject of health is unlikely to affect sales of mobile phones in the run-up to Christmas: “The jury is still out on the health issue, but it won’t hold back sales. We expect 1 million connections this December alone.”

Latest from Marketing Week


Access Marketing Week’s wealth of insight, analysis and inspiration that will help you develop as a marketer and leader.

Register and receive the best content from the only title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work, so we can make Marketing Week more relevant to you.

Register now


Our award winning editorial team and columnists will ask the biggest questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.


From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we will be your guide.


Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Dedicated to developing your skills and helping you achieve marketing excellence. Find guidance on leadership, professional development and the latest industry jobs.

Having problems?

Contact us on +44 (0)20 7292 3711 or email

If you are looking for our Jobs site, please click here