Former Talk Radio managing director Paul Robinson has joined the Disney Channel as vice president and managing director.
Robinson replaces Tom Wszalek, who was the cable station’s previous managing director. Wszalek moves to the new projects division of the entertainment group and will look at opportunities on the Internet and on digital TV.
Robinson says: “Disney is the biggest entertainment company in the world and I couldn’t turn this chance down. This is a new venture for me and for the next month or so I will be listening and learning.”
Robinson will report to David Hulbert, senior vice president and managing director of European broadcasting, Walt Disney Television International.
Hulbert says of the appointment: “Whether your consumer is a listener or a viewer, understanding your audience values and delivering on that is essential to being a successful broadcaster.”
Three weeks ago Robinson was linked in speculation with a consortium attempting to take over media group Golden Rose Communications, which owns London radio station Jazz FM.
At the beginning of November Robinson’s management buyout team lost out to Kelvin MacKenzie’s News International-backed bid to buy national speech-based station Talk Radio for 25m.