Digests

Saatchi & Saatchi International chairman Alan Bishop has added to his new global business role. He will be taking responsibility for global accounts other than Procter & Gamble. They include Kodak, Hewlett-Packard, and Du Pont.

Foote Cone & Belding Direct Worldwide has appointed Steve Humphrey as chairman and chief executive. He was president of Bronner Slosberg Humphrey.

Virgin Direct is launching a book called ‘Branson’s guide to PEPs, Tessas and ISAs’ as part of its new campaign through Rainey Kelly Campbell Roalfe.

Jersey Tourism launches a 1.5m ad campaign this weekend promoting the island for peak-season visitors and short-break holidays. The campaign, using colour press, magazines, radio and 48-sheet posters, was created by Mellors Reay, now Grey Advertising.

Court Burkitt & Company has won a 500,000 account for Italian lager Peroni Nastro Azzurro and retained the account for the Israeli Tourist Board’s Millennium campaign for the UK.

The Bordeaux Wine Trade Council is looking for an advertising agency for a new campaign.

Dr Martens is believed to have shortlisted two agencies for a global advertising account.

DPA Progress has been appointed as the sole creative agency to the 3m Swiftcall account following a four-month trial when the account was split with Griffin Bacal.

Sci-Fi, formerly known as The Sci-Fi Channel, is understood to be talking to advertising agencies.

Madhouse, a youth-oriented marketing and design agency, has been formed from the creative department of Psygnosis, the Sony-owned games publisher.

Maher Bird Associates has been appointed by Times Newspapers to handle trade advertising for The Times and The Sunday Times.

Sky Sports is to continue its coverage of the inter-agency NABS Football League, which starts on March 1. The final will take place at a Premier League ground with entries costing 800 per men’s team and 550 for women’s.

Red Media, the fashion and IT media agency, has appointed Jerome O’Regan as media director.

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