TBWA GGT Simons Palmer has been appointed to the 1m rebranding campaign for upmarket London store Liberty.

Habitat is understood to be considering hiring a pan-European agency to work alongside its UK agency, WCRS.

McCann-Erickson has won the MasterCard account in France. It already holds the account in the US and Germany.

CDP has been appointed by Haymarket Magazines to handle the accounts for titles What Car? and Autosport. Media will be through CDP Media.

Mustoe Merriman Herring Levy has been appointed by Penguin Books as its ad agency.

DMB&B has appointed New York managing director Carol Shuster worldwide group director for its Procter & Gamble business.

Willox Holmes Law, the ad agency, is to create a 500,000 ad campaign to promote British new potatoes for the British Potato Council.

Lloyd Northover Citigate, the design consultancy, has created the identity for City Side, a project to promote the area of London between St Paul’s and Islington as a new cultural quarter.

Robson Brown, the marketing agency, has won the 1.3m advertising account for North-east home improvement retailer Dickens.

JWT’s poster campaign to support the 24m refurbishment of Madame Tussaud’s Rock Circus (right) breaks at the beginning of April.

Mediacom/TMB has created a 650,000 TV ad campaign to promote Computer Active, the consumer PC magazine launched by VNU Publications last year.

Crisis, the homeless charity, has joined forces with The Big Issue magazine to produce a cinema advertisement calling for an end to sleeping rough. It was created free of charge by the magazine’s own film unit.

Bates Dorland launches a radio campaign for shoe retailer Brantano this week, starring alternative comedian Ed Byrne.

McCann-Erickson Bristol has created a new vertical 48-sheet poster campaign for Capespan fruit, using thousands of fruits to recreate Monet’s paintings.

Bates Worldwide has chosen Allen International to become its design agency of choice in Spain, Italy and Germany and Norway.

Latest from Marketing Week


Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now


Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.


From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.


Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3703 or email customerservices@marketingweek.com

If you are looking for our Jobs site, please click here