…while Mercedes seeks marketing chief

Mercedes-Benz UK is looking for a new board-level marketing chief following the departure of Walter Greaves, director of passenger cars.

Greaves leaves Mercedes this July after nine years with the company. Mercedes is seeking a car marketer to replace him who will report to Paul Halata, managing director of Mercedes UK.

The new director will oversee sales and marketing for all Mercedes car products and will sit on the board above Simon Oldfield, general manager of passenger car marketing.

Greaves, 58, had a 20-year career with Ford in research, sales and marketing before joining Mercedes. He says: “The company needs a new structure on which to build its future growth. As I am likely to retire in the next couple of years, I could not realistically provide the necessary long-term continuity.”

Halata adds: “As we move into the new millennium our aim is to establish a new team that will be able to deliver the long-term goals that both Mercedes-Benz UK and DaimlerChrysler have set.”

Daimler-Benz and US car giant Chrysler merged last year, creating DaimlerChrysler.

Latest from Marketing Week


Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now


Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.


From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.


Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3703 or email customerservices@marketingweek.com

If you are looking for our Jobs site, please click here