Western International Media is expected to win the Airtours media planning and buying account, worth 10m. It beat competition from MediaVest, Zenith, Carat and Motive for the travel company’s business. The incumbent was Media Principles, the media arm of Leeds-based full-service agency Advertising Principles.
Bates Dorland has created a national TV campaign for Superdrug.The theme is that Superdrug knows what health and beauty products women want throughout the year and stars a real couple in their own home talking about spring. Media is handled by Zenith Media.
Stefan Clarke, manager of media and strategy at Halifax, is understood to be leaving the company. Clarke declined to comment on the move.
Havas Media will close for final bids for its outdoor advertising division on April 23. It is understood that so far bids have topped FF5bn (500m).
Talk Radio has confirmed that Sky News will be its news provider replacing Independent Radio News in June, as revealed in Marketing Week (December 10 1998).
Maiden Outdoor has struck three deals, acquiring regional poster contractors ACS in the Midlands and Yorkshire; Billboard, which has holdings in Manchester and the North West; and a substantial part of Metro Scotland for a total of 3.8m.
BBC2 starts a new History Zone this Saturday, to complement its existing Comedy Zone and Animal Zone.
MTV and VH1, the cable and satellite music channels, have appointed David Pullan as vice-president of marketing and communications. Pullan was previously a senior adviser for the BBC’s Corporate Strategy unit.
Tempus has won the global account for US-based investment bank JP Morgan, worth $25m (15m). The news came as Tempus announced pre-tax profits up 40 per cent to 13.2m.
The Radio Authority has received only one application to run the digital radio licence in Manchester. The application is from CE Digital, a joint venture between Capital and EMAP Radio.
Aegis Group has agreed to buy an initial 51 per cent of the capital stock of FAX SA, a media agency based in Buenos Aires, Argentina, as its first step into the South American market.