Partners BDDH scoops £4m Eden Vale brief

Partners BDDH has won the £4m creative account for dairy producer Eden Vale, part of Northern Foods.

Partners BDDH has won the &£4m creative account for dairy producer Eden Vale, part of Northern Foods.

The agency pitched against St Luke’s and BDH TBWA to win the account, which was previously held by Bates UK.

The pitch is also understood to have included a planning brief, which is likely to be handed to MSc, the strategic planning arm of Partners BDDH allied to New PHD.

The pitch follows a review of the marketing strategy for Eden Vale’s key brands, Ski and Munch Bunch.

Eden Vale marketing director John Ward says: “It was its combination of creative ideas, in-depth strategic thinking and cultural fit that persuaded us to choose Partners BDDH.”

Eden Vale produces yogurt, fromage frais, mousse and cottage cheese products.

Latest from Marketing Week


Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now


Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.


From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.


Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3703 or email

If you are looking for our Jobs site, please click here