EMAP restructures into four arms

Magazine publisher EMAP is to appoint up to four marketing chiefs and increase its ad spend following a company-wide restructure. Its Q magazine is also being primed to launch as a radio station.

EMAP is reorganising into four networks, each with its own chief executive. Automotive will be led by Malcolm Gough; music will be under Tim Schoonmaker; lifestyle overseen by Paul Keenan; and health headed by Tim Brooks. All will report to EMAP Business Communications chief executive Derek Carter.

Each network combines consumer and business magazines, radio and Internet products. Advertisers will be offered packages running across all media.

EMAP chief executive Kevin Hand says: “Our &£135m revenue should increase by at least five per cent if we get magazine advertisers using radio and vice versa.”

Tom Toumazis, formerly managing director of radio sales house EMAP On Air, has been appointed to head a restructured ad sales department at UK consumer advertising.

He says: “My goal is to create strong collaboration across our brands.”

Schoonmaker has appointed EMAP On Air marketing director Malcolm Cox as head of marketing for the music division. The other network heads are expected to announce their own marketing plans.

Schoonmaker intends to launch Q as a digital radio brand. He says: “I would like to get Q a radio station on a London multiplex.” He also wants to add digital TV channels, club and concert events and ticket sales to the network.

EMAP reported pre-tax profits of &£100.7m in the half-year results to the end of September – up from &£66.4m during the same period last year.

Latest from Marketing Week


Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now


Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.


From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.


Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3703 or email customerservices@marketingweek.com

If you are looking for our Jobs site, please click here