Mysis lures Open boss for Net project

Interactive TV service Open is losing marketing director Nick Mercer, who is to join the online division of financial services software supplier Mysis.

Mercer takes up the position of marketing director at Mysis Interactive Trading (MIT) on February 7, and will oversee the &£50m launch of online financial services for consumers. He will have a seat on the board and report to MIT managing director Jasper McMahon. It is unclear if he will be offered equity in the company – a common means of luring executives into e-commerce.

MIT operates online insurance broker Screentrade. Last November, Mysis announced a &£50m investment over three years in its online division and plans to strike partnership deals with a range of financial services companies.

Mercer joined Open two years ago, when it was still called British Interactive Services, and saw it through its launch in October.

Latest from Marketing Week

NOT REGISTERED? IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now

THE BEST CONTENT

Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3703 or email customerservices@marketingweek.com

If you are looking for our Jobs site, please click here