Clash of the poll pieces is a joke

Coincidence, perhaps? In your December 9 issue Iain Murray took a pop at public opinion polls. In the same issue, you reported research figures from the Henley Centre’s “Planning for consumer change” series which stated that more than half of the purchasing population either fail to actively seek, or would shun, a bargain.

I don’t know which piece made me laugh the most.

Roger Clayton

Telford

Shropshire

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Tom Fishburne is founder of Marketoon Studios. Follow his work at marketoonist.com or on Twitter @tomfishburne See more of the Marketoonist here

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