Dome chief wields axe

New chief executive Pierre-Yves Gerbeau ousts Millennium Dome operations director Ken Robinson.

Millennium Dome chief executive Pierre-Yves Gerbeau has axed the role of operations director, squeezing out one of the project’s key executives, Ken Robinson.

Sources believe pressure is now mounting on other senior Dome executives, such as as managing director Liam Kane.

Robinson resigned as operations director on Tuesday night after Gerbeau re-organised the New Millennium Experience Company (NMEC), which runs the Dome. Under the new structure, departmental managers will report directly to him.

Robinson says: “It has been a privilege to be a member of the team which brought this marvellous project to fruition.”

NMEC chairman Bob Ayling says: “The revised organisation did not provide a role for Robinson that was commensurate with his seniority and professional expertise.”

Gerbeau was brought in as NMEC chief executive a week ago following the sacking of Jennie Page.

The Frenchman vowed to make the Dome “the hottest ticket in town”, and is planning big changes to attract more visitors.

Doubt has been cast on initial claims that Gerbeau was the man who saved Disneyland Paris after it was discovered he held a fairly junior position at the attraction.

Robinson became operations director in February 1997, and was previously chairman of the Tourism Society. He leaves with six months’ pay, plus a pension and “an additional amount subject to Millennium Commission approval”.

Further senior changes are expected at the NMEC this week.

Latest from Marketing Week


Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now


Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.


From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.


Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3703 or email

If you are looking for our Jobs site, please click here