Bank Hoggins wins £5m brief for ‘first’ single eBill service

Banks Hoggins O’Shea/FCB has picked up the advertising, media planning and buying for the online one-stop essential services provider

Banks Hoggins pitched against a number of unnamed agencies to win the account, understood to be worth &£5m., which launched this week, offers consumers the chance to save money on combined telecoms, gas and electricity bills and claims to be the first company to introduce a consolidated eBill.

It buys services from a supplier in each category and sells them on to the consumer.

The company was founded in 1999 to capitalise on the opportunities presented by services deregulation and to exploit the Internet as an effective medium for commerce. is backed by venture capital companies Arts Alliance Advisors, Sofinnova Partners and Sussex Place Investment Management, the seed fund for London Business School.

The company was set up by managing director Courtney Sheets, formerly managing director of Oxford Semiconductor UK and John Gorman, who has worked on business development at Triad Systems. Marketing is headed by marketing manager Desiree Maghoo.

It is understood that is to offer mobile telecommunications, ADSL and Net access. There are also plans for a European roll-out dependent on pending deregulation in those markets.

Latest from Marketing Week


Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now


Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.


From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.


Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3703 or email

If you are looking for our Jobs site, please click here