Digest

Selfridges will unveil its relaunched website this week (www.selfridges.com). Selfridges marketing director Nick Cross says the new online strategy “gives people a flavour of what’s going on in the stores, all the events and special promotions – our full brand repertoire”. The old site “was more of a holding page”. However, the new site, designed by Good Technology, is still not e-commerce enabled.

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