One in three people in the UK has visited an Internet porn site, according to Netvalue.com. The online research specialist found that in May alone, 3.6 million Brits scoured the Net for porn, with adult sites accounting for 40 per cent of the top 5,800 visited websites. The most popular was Porn.net, attracting almost half a million visitors.
British actor Dominic West will star in the campaign as Dolmio heads in a new creative direction with its advertising.
From the latest thinking in content marketing to setting up an effective decision-making structure, Marketing Week reviews the latest books for marketers.
A round-up of the week’s most important marketing news including new viewability standards, the National Lottery’s social media fail and brands taking back control of digital ad spend.
Story of my CV: Having worked at Apple, Expedia and Skype at pivotal times for each brand, John Veichmanis has been at the forefront of digital innovation throughout his career, something which he has taken to his current role as CMO of luxury marketplace Farfetch.
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