Digest

Tesco has topped the first UK Internet Supermarket Scorecard, produced by US-based website quality measurement company Gomez. The scorecard is based on Gomez’s research into e-grocery sites, examining areas such as customer adoption and integration of e-tailing strategies. Sainsbury’s and Foodferry.com followed Tesco in the rating. The highest rated sites offered the most robust online capabilities, widest product selection and home delivery. The scorecard is at www.uk.gomez.com.

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